The Termii Blog

In today’s business landscape, success often depends on seamless customer communication and strategic partnerships. Several businesses across various industries have demonstrated how leveraging effective communication tools can propel their operations, ensuring exceptional customer experiences and driving growth. Below, we spotlight the journeys of four innovative brands and the impressive results they’ve achieved with the right communication strategies in place.

We are excited that Termii has achieved a significant milestone: official regulatory VAS approval to terminate authentication, voice, and message campaign traffic in Ivory Coast and the United States. This approval represents an important step forward, enhancing our ability to provide reliable communication solutions that empower businesses and communities in these regions.

Are you aware that the amount of message parts you send determines the costs of your message to your contacts? In this article, I’ll tell you everything you need to know about message characters.

Sending text messages is a great way to communicate with people because they have short attention spans and frequently check their phones while on the go. Your messages will be received quickly and effectively.

That raises the question: What is the maximum character limit for a text message?

When composing a message, you will notice the numbers in the message composer's lower corner. Yes, that’s the message character count that guides you as you type.

With its direct, personal, and universal nature, it is self-evident that SMS is part of a powerful tool for businesses to connect to today’s global audiences — across demographics and geographies.

SMS is the most effective way for businesses to communicate with their customers. According to 99firms, the average open rate for text message campaigns is 98% compared to the 20% available email rate, while response rates are 295% higher than phone call response rates. How is it possible to benefit from this advantage if messages are not being delivered as desired? With every country and mobile operator having fluid regulations about what type of traffic is allowed or considered illegal, SMS communication can be tricky for big and small brands. In this article, we will highlight the possible reasons messages fail and touch on critical criteria to help make better decisions in reaching and engaging your audience.