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The Termii Blog

Updates and announcements from Team Termii! 

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Messaging

Strategic Messaging Tactics for the Festive Season

Embrace the festive spirit and unlock opportunities to connect with your customers during this joyous season of increased consumer spending. In this blog, we'll delve into innovative messaging strategies, while shining a spotlight on how Termii's upgraded features can help you win over their customers during this peak period, allowing you to capitalize on the increased holiday spirit and consumer demand.

  • Tap into the Festive Spirit
This festive season, go beyond generic "Happy Holidays" greetings and personalize your messages to truly connect with your customers. Address them by name, making them feel valued and appreciated. Acknowledge their past purchases or preferences, demonstrating your understanding of their individual needs and interests. And more importantly, weave in festive themes relevant to your brand and the specific holiday they celebrate, creating a sense of warmth and shared joy.
  • Craft Compelling Holiday Offers and Promotions
Don't just offer discounts this holiday season, create a sense of urgency and make your customers feel like it’s a deal of a lifetime. Ensure your offers are unique and enticing rather than making them look like simple price reductions.
To make it look like they’re getting more for the price of less, consider bundling products, offering free gifts with purchase, or launching limited-time holiday editions to encourage immediate action and drive sales.
  • Create Interactive Content
Create interactive content such as quizzes, polls, or contests to boost customer engagement. Encourage user participation by offering discounts, freebies, or the chance to win prizes. Interactive content not only entertains but also keeps your brand on top of customers' minds.
  • Showcase Customer Reviews and Testimonials

Build trust by showcasing positive customer reviews and testimonials. Feature stories of satisfied customers who have had memorable experiences with your brand during the year.
These genuine testimonials, woven into festive promotional materials, act as powerful social proof, influencing purchasing decisions and building trust with potential buyers. Remember, happy customers are your most persuasive advocates – let their voices resonate and ring in a season of sales and unwavering loyalty.

Revolutionizing Fintech: Chippercash and Termii's Path to Customer-Centric Excellence

Revolutionizing Fintech: Chippercash and Termii's Path to Customer-Centric Excellence

In the ever-evolving landscape of financial technology, one company stands out for its unwavering commitment to providing seamless, accessible, and affordable financial services across Africa—Chippercash. With a user base exceeding five million customers and a vision to revolutionize financial transactions and services, Chippercash embarked on a journey to enhance customer engagement, streamline communication, and ensure that users have access to reliable and timely information.

Maximising Your ROI with Bulk SMS in 2023

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In today's digital world, businesses constantly search for new and innovative ways to connect with customers. One of the most effective ways to do so is through SMS marketing. Sending bulk SMS messages to customers has become an increasingly popular marketing strategy over the past few years, and it shows no sign of slowing down in 2023. This article will discuss how businesses can maximise their ROI with bulk SMS in 2023 using the right tools and strategies.

Termii Bulk SMS API: Send SMS to up to 10k phone numbers with a single API request

It’s a perfect time! We are excited to announce our BULK SMS API — an addition to the Switch feature that simplifies and improves the way businesses and developers can build bulk SMS in their web/applications this sales period (and of course, beyond).

Why is this an exciting update?

Before now, if developers needed to communicate with many users via Switch, they had to first;

  1. Use the send message API, which has a limit of 100 phone numbers and could only send a message to a maximum of 100 phone numbers in one single API call.
  2. the Campaign API, which took a long process of creating a phone book, uploading contacts.

At this moment, developers and businesses can send bulk SMS to up to 10,000 phone numbers in one single API call via Termii’s Bulk SMS API.

Termii Bulk SMS API is applicable if you need to:

  • Send reliable and timely notifications. Making sure your users/subscribers don’t miss out on important and urgent information just got easier. You can use a single API request to send a bulk message to your customers.
  • Communicate marketing/promotional updates. With the Termii Bulk SMS API, businesses can seamlessly make a single request that notifies a set of phone numbers

What does this mean for developers?

Easier application — One API request to send up to 10,000 SMS messages

How it Works…

Create a JSON payload that takes:

  • An array of phone numbers between 1 and 10,000 in the to field.
  • Your message in the sms field in and then pass.
  • Set your sender-id as from and then other necessary fields as stated in the documentation.

When you are ready, fire up the request and our system take it from there.

Sample JSON request

{"to": ["23490555546","23423490126999","23490555546"],
 "from": "talert",
 "sms": "Hi there, testing Termii",
 "type": "plain",
 "channel": "generic",
 "api_key": "Your API Key",}

Sample Response

{"code": "ok",
 "message_id": "9122821270554876574",
 "message": "Successfully Sent",
 "balance": 9,
 "user": "Peter Mcleish"}

Check the API documentation for more.

Please note: We strongly recommend the bulk SMS API for developers/businesses sending a message to multiple phone numbers, if otherwise, the send API is most appropriate.

Now that you know how to use Termii’s Bulk SMS API, you can enhance your company’s marketing and branding by reaching out to a large set of your customers with those special discount coupons, holiday deals, and updates from your business with a single API request.

To take advantage of Termii’s communication platform, log in to your account if you’re already a Termii user, or head over to termii.com to create a free account and get started.

New - Connect Your Business Tools to Termii Using Zapier

We’re excited to announce our integration with Zapier! Sending messages on our platform has become more seamless and better. With Termii’s integration to Zapier, you can automatically send promotional and transactional messages to your customers/users.