The Termii Blog

Updates and announcements from Team Termii! 

Connecting Continents: Termii's Regulatory VAS Approval in Ivory Coast and the US

We are excited that Termii has achieved a significant milestone: official regulatory VAS approval to terminate authentication, voice, and message campaign traffic in Ivory Coast and the United States. This approval represents an important step forward, enhancing our ability to provide reliable communication solutions that empower businesses and communities in these regions.

Everything You Need to Know About Message Characters

Everything You Need to Know About Message Characters

Are you aware that the amount of message parts you send determines the costs of your message to your contacts? In this article, I’ll tell you everything you need to know about message characters.

Sending text messages is a great way to communicate with people because they have short attention spans and frequently check their phones while on the go. Your messages will be received quickly and effectively.

That raises the question: What is the maximum character limit for a text message?

When composing a message, you will notice the numbers in the message composer's lower corner. Yes, that’s the message character count that guides you as you type.

2-Factor Authentication

5 Reasons Why You NEED 2-Factor Authentication (Number 3 Might Surprise You!)

Living in a digital world (21st century) means entrusting a lot of personal information to online accounts. From social media profiles to bank accounts, these platforms hold the key to our connected lives. But what happens when that key falls into the wrong hands? Data breaches are a constant threat, and relying solely on passwords leaves you vulnerable. This is where 2-factor authentication (2FA) steps in, adding an extra layer of security can make a world of difference.

Transfer Existing Verification Codes to Termii Go with the Latest Import Feature

Introducing the latest update on the Termii Go App, designed to make your experience better. With the all-new Import Feature, you can easily transfer your data from other authenticators to your Termii Go account.
With this update, you can say goodbye to the hassle of manual data entry and hello to streamlined efficiency.

Unfamiliar with the Termii Go App or unsure of its capabilities? Learn more about it Here.

Tips for an effective Messaging ROI

Understanding Invalid Numbers and the Effect on Your Messaging ROI

Termii provides cutting-edge SMS messaging solutions tailored to meet your communication needs. Over time, we've been able to help thousands of businesses reach their customers in several countries via SMS. 

SMS has its unique advantage, boasting an exceptional open rate of up to 98%, SMS surpasses the average of around 20% in email marketing. With Termii as your reliable partner, you're equipped for impactful and effective communication.

However, your SMS marketing efforts may not yield the desired results if you're not careful about invalid numbers. Invalid numbers can hurt your messaging ROI. So if you want your messaging campaigns to be effective, make sure to understand and address this issue.

Communications Strategy

Building a Successful Communications Strategy for Your Brand in 2024

In today's competitive business world, surviving is not enough – thriving is the goal. With businesses closing down on a daily basis, success demands more than just a great product. It requires a holistic approach where every aspect, from marketing to customer service, works seamlessly together.

Strategic Messaging Tactics for the Festive Season

Embrace the festive spirit and unlock opportunities to connect with your customers during this joyous season of increased consumer spending. In this blog, we'll delve into innovative messaging strategies, while shining a spotlight on how Termii's upgraded features can help you win over their customers during this peak period, allowing you to capitalize on the increased holiday spirit and consumer demand.

  • Tap into the Festive Spirit
This festive season, go beyond generic "Happy Holidays" greetings and personalize your messages to truly connect with your customers. Address them by name, making them feel valued and appreciated. Acknowledge their past purchases or preferences, demonstrating your understanding of their individual needs and interests. And more importantly, weave in festive themes relevant to your brand and the specific holiday they celebrate, creating a sense of warmth and shared joy.
  • Craft Compelling Holiday Offers and Promotions
Don't just offer discounts this holiday season, create a sense of urgency and make your customers feel like it’s a deal of a lifetime. Ensure your offers are unique and enticing rather than making them look like simple price reductions.
To make it look like they’re getting more for the price of less, consider bundling products, offering free gifts with purchase, or launching limited-time holiday editions to encourage immediate action and drive sales.

  • Create Interactive Content
Create interactive content such as quizzes, polls, or contests to boost customer engagement. Encourage user participation by offering discounts, freebies, or the chance to win prizes. Interactive content not only entertains but also keeps your brand on top of customers' minds.
  • Showcase Customer Reviews and Testimonials

Build trust by showcasing positive customer reviews and testimonials. Feature stories of satisfied customers who have had memorable experiences with your brand during the year.
These genuine testimonials, woven into festive promotional materials, act as powerful social proof, influencing purchasing decisions and building trust with potential buyers. Remember, happy customers are your most persuasive advocates – let their voices resonate and ring in a season of sales and unwavering loyalty.