Success Stories: Termii Customers who are Winning with Termii
In today’s business landscape, success often depends on seamless customer communication and strategic partnerships. Several businesses across various industries have demonstrated how leveraging effective communication tools can propel their operations, ensuring exceptional customer experiences and driving growth. Below, we spotlight the journeys of four innovative brands and the impressive results they’ve achieved with the right communication strategies in place.
Umba: Pioneering Financial Accessibility
Umba, a leading African digital bank, offers a connected ecosystem of financial services, empowering individuals to gain full control of their finances through one app. As their customer base expanded, the need for a reliable messaging platform to facilitate smooth verification and authentication processes became paramount.
Tej, former CTO of Umba, shared how reliable communication played a vital role in their operations: “Termii has proven to be a very effective messaging platform to verify and authenticate for Umba customers. And whenever there is downtime from any telco, they are swift in following up and keeping us updated. We have been pleased with their reliability and service.” This system has helped Umba maintain operational efficiency, ensuring that customers remain connected and well-informed, reinforcing their status as a trusted financial partner in the fintech space.
Chippercash: Revolutionizing Cross-Border Payments
Chippercash, a leading fintech company, serves millions of customers across Africa by providing a frictionless, cross-border payments platform. As they scaled their operations, especially during peak seasons, maintaining high levels of customer support was crucial. Their ability to handle customer needs domestically and internationally became a cornerstone of their success.
According to Abiodun Animashaun, Country Director at Chippercash, "Termii's solutions have been instrumental in helping Chippercash efficiently scale our customer communication and support operations during peak seasons." The insights gained from communication strategies allowed them to anticipate and respond to customer inquiries effectively, enhancing the overall experience for their users.
Former Chippercash Product Manager, Sami Butt, also highlighted the impact of localized messaging: “Since we switched to Termii, we have seen a considerable difference in the amount of SMS drop-off and steady uplift in successful OTP delivery. Furthermore, we have been able to successfully localize our SMS delivery services in two of the countries we are operational in.” These improvements have reinforced Chippercash's ability to meet the demands of a growing, diverse customer base.
Paystack: Ensuring Secure Transactions
As one of Africa's premier payment processors, Paystack enables businesses to accept online payments efficiently. Given the critical nature of financial transactions, delivering timely, secure messages is essential to ensuring customer satisfaction and minimizing transaction abandonment. Reliable communication directly contributed to increased transaction volumes for the company.
Ife Sobogun, Technical Lead at Paystack, emphasized the notable improvements made: "With Termii, Paystack's delivery rates rose from 52% to an impressive 84%. This improvement was especially significant in Ghana, where over 85% of transactions are mobile money. Reliable message delivery ensured customers received their OTPs promptly, reducing transaction abandonment and boosting transaction volumes." These advancements have enabled Paystack to continue leading the digital payments space while building trust with their users.
PiggyTech Global: Elevating Customer Experience
PiggyTech Global, the innovative company behind savings platforms like PiggyVest, has always been committed to helping users achieve financial stability. As they expanded their services, ensuring an enhanced customer experience became key to their growth.
Bukola Willoby, Head of Customer Success at PiggyTech Global, noted the impact of their customer communication strategies: “Our partnership has been transformative, elevating our customer experience to new heights and driving impressive business growth." By focusing on clear and consistent communication with their users, PiggyTech has been able to foster greater trust and satisfaction, helping them stand out in the highly competitive fintech industry.
Conclusion: Communication as a Catalyst for Growth
These success stories demonstrate how innovative communication strategies have empowered companies like Umba, Chippercash, Paystack, and PiggyTech Global to scale their operations, enhance customer satisfaction, and drive overall business success. By establishing reliable communication channels, these brands have been able to meet customer needs efficiently, setting new standards in their industries.
While Termii has played a pivotal role in supporting their communication efforts, the spotlight remains on these forward-thinking companies and their remarkable achievements in revolutionizing their respective fields.
